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	<title>SEM Street Cred &#187; SEM Agency</title>
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	<link>http://semstreetcred.com</link>
	<description>An Objective Perspective</description>
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		<title>Are you too nice…to your clients?</title>
		<link>http://semstreetcred.com/2010/09/are-you-too-nice%e2%80%a6to-your-clients/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=are-you-too-nice%25e2%2580%25a6to-your-clients</link>
		<comments>http://semstreetcred.com/2010/09/are-you-too-nice%e2%80%a6to-your-clients/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 14:35:57 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Client Strategies]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=1614</guid>
		<description><![CDATA[-       Do you find yourself saying yes to every client request? -       Has your project fallen out of scope? -       Is your client in the driver’s seat of the project? -       Have you outlined project limitations, or is everything fair &#8230; <a href="http://semstreetcred.com/2010/09/are-you-too-nice%e2%80%a6to-your-clients/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2010/09/are-you-too-nice%e2%80%a6to-your-clients/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>7 Ways to Build an Integrated Search Marketing Team – Part II</title>
		<link>http://semstreetcred.com/2010/03/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-ii/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=7-ways-to-build-an-integrated-search-marketing-team-%25e2%2580%2593-part-ii</link>
		<comments>http://semstreetcred.com/2010/03/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-ii/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 15:48:32 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[SEM Team]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=1339</guid>
		<description><![CDATA[Part I introduced the notion that SEM teams do not always speak the same language and in fact sometimes operate in silos more than they work as a team. In Part II we  focus on 4 more ways in which &#8230; <a href="http://semstreetcred.com/2010/03/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-ii/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2010/03/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-ii/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Ways to Build an Integrated Search Marketing Team – Part I</title>
		<link>http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=7-ways-to-build-an-integrated-search-marketing-team-%25e2%2580%2593-part-i</link>
		<comments>http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 20:44:59 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[SEM Team]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=1325</guid>
		<description><![CDATA[The search marketing industry itself is still very young, with ‘veterans’ having 10 – 15 years of experience the timeline of the SEM world closely mimics that of search engine creation, growth and expansion. Up to a few years ago, &#8230; <a href="http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Does Your Search Marketing Team Set the Gold Standard?</title>
		<link>http://semstreetcred.com/2010/02/does-your-search-marketing-team-set-the-gold-standard/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=does-your-search-marketing-team-set-the-gold-standard</link>
		<comments>http://semstreetcred.com/2010/02/does-your-search-marketing-team-set-the-gold-standard/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 15:51:43 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[SEM Team]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=1317</guid>
		<description><![CDATA[As a search marketing agency develops its positioning in the market, whether it is to serve a particular business niche; work with small to medium sized businesses or as a market leader, developing enterprise level solutions for multinationals; it is &#8230; <a href="http://semstreetcred.com/2010/02/does-your-search-marketing-team-set-the-gold-standard/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>SEM Agency Website Errors</title>
		<link>http://semstreetcred.com/2009/07/sem-agency-website-errors/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=sem-agency-website-errors</link>
		<comments>http://semstreetcred.com/2009/07/sem-agency-website-errors/#comments</comments>
		<pubDate>Mon, 20 Jul 2009 13:14:24 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=774</guid>
		<description><![CDATA[Perhaps businesses underestimate the effect that copywriting errors have on the credibility of their websites. Perhaps it is only a handful of people who are negatively affected and perturbed by these grammatical mishaps, but certainly, I for one can confidently &#8230; <a href="http://semstreetcred.com/2009/07/sem-agency-website-errors/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/07/sem-agency-website-errors/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Staff Turnover Rate Harms Clients</title>
		<link>http://semstreetcred.com/2009/07/seo-staff-turnover-rate-harms-clients/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=seo-staff-turnover-rate-harms-clients</link>
		<comments>http://semstreetcred.com/2009/07/seo-staff-turnover-rate-harms-clients/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 19:17:55 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[SEM Team]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=704</guid>
		<description><![CDATA[‘How high is your SEO staff turnover rate?’ – It may not be something that everyone would think to ask a potential SEO firm, but perhaps it should be one of the first questions posed when commissioning SEO services. If &#8230; <a href="http://semstreetcred.com/2009/07/seo-staff-turnover-rate-harms-clients/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/07/seo-staff-turnover-rate-harms-clients/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Questions to Ask Potential SEM Agencies</title>
		<link>http://semstreetcred.com/2009/04/questions-to-ask-potential-sem-agencies/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=questions-to-ask-potential-sem-agencies</link>
		<comments>http://semstreetcred.com/2009/04/questions-to-ask-potential-sem-agencies/#comments</comments>
		<pubDate>Sun, 26 Apr 2009 01:19:04 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Vendor Selection]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=260</guid>
		<description><![CDATA[When selecting an SEM agency to commission, it is important to ask the right questions in the RFP (Request For Proposal) stage. With targeted questions, you should quickly be able to identify the agencies that know what they are talking &#8230; <a href="http://semstreetcred.com/2009/04/questions-to-ask-potential-sem-agencies/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/04/questions-to-ask-potential-sem-agencies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Moving Beyond the SERPs in Your Search</title>
		<link>http://semstreetcred.com/2009/04/moving-beyond-the-serps-in-your-search/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=moving-beyond-the-serps-in-your-search</link>
		<comments>http://semstreetcred.com/2009/04/moving-beyond-the-serps-in-your-search/#comments</comments>
		<pubDate>Mon, 20 Apr 2009 05:49:15 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Vendor Selection]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=217</guid>
		<description><![CDATA[As an alternative to using the search engines, there are a number of independent resources that provide valuable insight into SEM agencies and where they fit into the market. When attempting to ascertain the credibility of a particular agency or &#8230; <a href="http://semstreetcred.com/2009/04/moving-beyond-the-serps-in-your-search/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/04/moving-beyond-the-serps-in-your-search/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Evaluating The Websites of Potential SEM Providers</title>
		<link>http://semstreetcred.com/2009/04/evaluating-the-websites-of-potential-sem-providers/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=evaluating-the-websites-of-potential-sem-providers</link>
		<comments>http://semstreetcred.com/2009/04/evaluating-the-websites-of-potential-sem-providers/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 05:27:14 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Vendor Selection]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=183</guid>
		<description><![CDATA[Search Engine Marketing agencies offer a substantial number of articles and White Papers, which in great deal cover the many strategies and tactics to implement in order to reduce ‘bounce rate’; make your website ‘stickier’, and ensure your site meets &#8230; <a href="http://semstreetcred.com/2009/04/evaluating-the-websites-of-potential-sem-providers/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/04/evaluating-the-websites-of-potential-sem-providers/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>Searching Under a Number of Search Queries</title>
		<link>http://semstreetcred.com/2009/04/searching-under-a-number-of-search-queries/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=searching-under-a-number-of-search-queries</link>
		<comments>http://semstreetcred.com/2009/04/searching-under-a-number-of-search-queries/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 03:52:53 +0000</pubDate>
		<dc:creator>Marta Turek</dc:creator>
				<category><![CDATA[SEM Agency]]></category>
		<category><![CDATA[Vendor Selection]]></category>

		<guid isPermaLink="false">http://semstreetcred.com/?p=94</guid>
		<description><![CDATA[When researching SEM providers, upon developing your selection criteria, the search can commence on the search engines. This is where the SEM competitive struggle takes place. The key is to research systematically without being overwhelmed by the volume of results. &#8230; <a href="http://semstreetcred.com/2009/04/searching-under-a-number-of-search-queries/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://semstreetcred.com/2009/04/searching-under-a-number-of-search-queries/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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