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	<title>Comments on: 7 Ways to Build an Integrated Search Marketing Team – Part I</title>
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	<link>http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/</link>
	<description>An Objective Perspective</description>
	<lastBuildDate>Thu, 02 Sep 2010 15:38:40 -0400</lastBuildDate>
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		<title>By: 7 Ways to Build an Integrated Search Marketing Team – Part II &#124; SEM Street Cred</title>
		<link>http://semstreetcred.com/2010/02/7-ways-to-build-an-integrated-search-marketing-team-%e2%80%93-part-i/comment-page-1/#comment-1534</link>
		<dc:creator>7 Ways to Build an Integrated Search Marketing Team – Part II &#124; SEM Street Cred</dc:creator>
		<pubDate>Tue, 02 Mar 2010 15:48:34 +0000</pubDate>
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		<description>[...] Part I introduced the notion that SEM teams do not always speak the same language and in fact sometimes operate in silos more than they work as a team. In Part II we  focus on 4 more ways in which a search marketing team can become more unified. There are no hard rules to achieve this – in the end it is people working with other people, which means that due consideration is required. The most basic principle is communication. [...]</description>
		<content:encoded><![CDATA[<p>[...] Part I introduced the notion that SEM teams do not always speak the same language and in fact sometimes operate in silos more than they work as a team. In Part II we  focus on 4 more ways in which a search marketing team can become more unified. There are no hard rules to achieve this – in the end it is people working with other people, which means that due consideration is required. The most basic principle is communication. [...]</p>
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